- By
- Magnus & Tenzin
OUR FALL 2018 ISSUE IS NOW AVAILABLE
After stepping out of the hangover from celebrating ten years, we felt we needed to make a few changes. For the first twenty issues, we always put our favorite models on our covers, so a lot of people think of us as a fashion magazine. But we’ve always seen ourselves as a wide-interest youth cultural patchwork of up-and-coming talent—though sometimes these people were good-looking and fashionable as well. Since we’re passionate about subjects like art, architecture, culture, dance, design, film, literature, music, and politics, we thought that this should be represented on our covers too. So we decided to turn out four covers this time, with musician Billie Eilish (our first print subject born in the 2000s!), model Adut Akech, and actors Ashton Sanders and Olivia Cooke. What they all have in common is that they represent the spirit of this publication: doing whatever you want and doing it your own way.
Since the first issue, we’ve had our The Last Magazine logo that graced our covers and digital platform, but maybe more recognizable is our headline font called Din Engschrift, which we have used on t-shirts, tote bags, coasters, and much more. In many ways, this font became more synonymous with our brand than the actual logo, so ten years later we decided that hey, why not just spell it out in Din like we always have done for our heds, invites, and merch. We’re kind of design geeks, so after trying to figure out what alignment, leading, kerning, stacking, etc., would look the best, we thought, why not have the option of having different versions on different covers, depending on what works best for each picture? In magazine design, just like in a lot of other areas in life, the norm is that you create rules and templates to make it easier to work together and communicate with each other. But as we all know, sometimes it’s more fun to break the rules and liberate yourself so that you can move forward. But don’t worry, it’s still all about new talent in the same ridiculous large format.
Order your copy of the Fall 2018 issue here.
- By
- Magnus & Tenzin
